Generation costs

Image and video generation is part of the Director plan, and it is priced per take, separately from your plan.

Before every generation

Choosing Generate always opens a confirmation first. It shows the model, the output, the references, the style, and what the generation will cost. Nothing runs, and nothing is charged, until you confirm.

The cost depends on the model and the output. A longer clip costs more than a shorter one.

When a generation fails or is cancelled

A take that fails isn’t charged. If you cancel before the take reaches Processing, nothing is charged. See When a generation fails.

Develop is not generation

Developing an idea with Co-writer in Production never generates and is never charged as generation. It uses Co-writer credits.